The Manifesto

1

We believe a sustainable business is the only long-term and profitable thing for the people and our planet. We are convinced that when we have a planet with people who flourish we will create a sustainable life for humanity and the environment.

2

We are convinced that all people have a way of expressing themselves. Discovering that way, aligned with their way of being, is a key success element.

3

We believe that, in a highly technological future, the appearance and personality of people will be increasingly important when everything around you is robots, bots, and computers.

4

We believe that employees and managers are of absolutely fundamental value and that taking care of them is a key element of a company’s long-term survival, and its ability to generate work and satisfy its customers.